If it is grey and has six inches of travel it is probably a PTO cable. Teleflex marine steering cables all have 8.5" of travel as fas I know. They are black, thicker and stouter but don't come out of the box rigged for airboats, they need modified. Either will work. You simply need to mount the rudder end of the cable closer to the rudder pivot point in in order to get more rudder travel from the same amount of cable travel. (decrease the distance between the mount and pivot points on the rudder)
Where the cable connects (at the rudder end) really won't matter, as long as the hull mount is solid and there is no binding. In other words, it could be mounted to either rudder (usually port) or to the dragbar. Either way will work, just like either top or bottom will work. Both have their perceived advantages and disadvantages.
@Cutler - As far as the rudder stick mounting point, Smuggler has said, and I use and agree that about 17" is a good number for pivot to cable mount distance. Longer will decrease the throw and make it increasingly sensitive. Shorter will be more like power steering, but at the expense of dramatically increasing the amount of throw required to get the job done.
There's a lot to be said for using clamps and mocking it up, but all that should give you starting point that will be close.